Lacuna USA Digitized Dealer Warranty Registration Across PPF and Window Film Products

Introduction

Lacuna USA needed its warranty experience to match the premium quality of the films it sells.

The brand works through an authorized dealer and installer network across paint protection film and window film products. Dealers handle installations. Customers need proof of coverage. Lacuna’s central team manages product terms, registration data, and warranty records behind the scenes.

Before Dyrect, that process depended heavily on printed warranty cards, manual registration, separate card workflows, and scattered historical records.

Dyrect connected dealer registration, warranty card activation, customer certificates, self-serve lookup, and historical data migration into one platform.

The result was a cleaner dealer warranty network serving three audiences at once: dealers, customers, and Lacuna’s central warranty team.

About Lacuna USA

Lacuna USA is a premium paint protection film and window film brand operating across automotive and architectural markets.

Its product range includes Paint Protection Films, Window Films, Architectural Films, Safety & Security Films, and Functional Films. The brand is backed by in-house R&D, real-world performance testing, dealer training, and a global installer network.

In the United States, Lacuna USA works through authorized application centers and trained installers. The brand also runs its own PPF School to certify dealers.

This makes the dealer experience a major part of the customer experience. Dealers are the first point of interaction during installation, while Lacuna needs warranty data, product details, and coverage terms managed centrally.

Challenges Lacuna USA Faced Before Dyrect

Lacuna’s warranty operation depended on physical cards filled out manually by dealers at the time of installation.

This worked when the network was smaller, but it created friction as Lacuna scaled across product categories, dealers, and customers.

Key challenges included

• Manual paper-card warranty registration
• Separate warranty card processes for PPF and Window Film products
• No central digital record for every installation
• Customers depending on physical cards for proof of coverage
• No self-serve warranty verification on the Lacuna website
• Product-specific warranty terms applied manually
• Fragmented historical registration data
• Dealer workflow friction during installation

The issue was not only paperwork.

Lacuna sells premium films, trains dealers, and invests in product performance. Yet warranty registration still depended on manual dealer effort and customer-held cards.

The warranty moment needed to feel as reliable and premium as the product itself.

Why Lacuna USA Needed Dyrect

Lacuna needed one connected warranty system for dealers, customers, and its internal team.

Dealers needed a simple way to activate warranty cards after installation. Customers needed a trustworthy way to access proof of coverage. Lacuna’s team needed one source of truth for warranty records, product terms, and historical data.

Dyrect offered a platform built around dealer-led warranty operations.

The goal was to keep the physical warranty card as a premium customer touchpoint, while moving activation, certificates, lookup, and record management into a digital system.

This created a smoother process without asking dealers to change the way they already work.

What Dyrect Delivered for Lacuna USA

Dyrect implemented an end-to-end dealer warranty platform for Lacuna USA.

Five modules went live as one connected system:

• Dealer Portal
• Dual Warranty Card Workflow for PPF and Window Films
• Automated Customer Certificate Delivery
• Customer Warranty Lookup Widget
• Historical Data Migration

Together, these modules supported the full warranty journey from installation to customer verification.

Pre-printed warranty cards for PPF and Window Films

Lacuna continued using pre-printed warranty cards for its dealer network.

Two card types were supported: one for Paint Protection Film installations and one for Window Film installations. Each card included a unique warranty card number and QR code connected to a Dyrect-managed record.

The card stayed in the customer’s hand as a tangible proof point. The activation and record-keeping moved into Dyrect.

Dealer Portal for warranty registration

After completing an installation, dealers could log into the Dyrect-powered Dealer Portal.

They could enter the warranty card number, select the product installed, mark the installed part through a guided scheme, and submit customer details.

The workflow fit naturally into the installation process, so warranty registration became the next step in the job, not extra admin after the work was done.

Automated customer certificate delivery

Once the dealer submitted the registration, the customer received a branded digital warranty certificate by email.

Dyrect applied warranty terms and product details based on the product selected during registration. This reduced manual term-matching and helped make each certificate accurate for the installation completed.

Customers no longer had to depend only on a physical card for proof of coverage.

Customer warranty lookup widget

Dyrect also powered a warranty lookup widget on the Lacuna website.

Customers could verify coverage in two ways:

• Scan the QR code on the warranty card
• Enter the warranty card number directly

Either path retrieved the warranty record instantly.

This created a self-serve experience for customers and reduced the need to contact the dealer or Lacuna team just to confirm coverage.

Historical data migration

Dyrect migrated Lacuna’s existing warranty registration data into the platform.

This meant the lookup widget and central warranty database were not limited to new installations after launch. Existing customers from before the rollout could also verify coverage through the same flow.

Lacuna gained a single system that included both current and historical warranty records.

Dealer, Customer, and Team Workflows Became Connected

Dyrect helped Lacuna connect three audiences through one warranty system.

Dealers gained a portal that fit their installation workflow. Customers gained digital certificates and self-serve warranty lookup. Lacuna’s central team gained one place to manage records, terms, card types, and historical data.

The shift created clearer ownership across the full warranty journey.

Before Dyrect, warranty proof depended on physical cards, manual entry, and separate processes. With Dyrect, warranty records became searchable, digital, and connected to the customer experience.

Outcome

Lacuna USA now runs its dealer warranty operation on Dyrect.

The rollout connected

• 2 warranty card types
• 3 audiences
• 5 live modules
• Dealer registration
• Customer certificate delivery
• Self-serve warranty lookup
• Historical data migration
• Product-specific warranty terms

The value went beyond digitizing warranty cards.

Lacuna created a connected warranty network across dealers, customers, and its central team. Dealers could register installations through a guided portal. Customers could access proof of coverage by email and verify it online. Lacuna could manage warranty data from one central system.

The brand kept the premium feel of physical warranty cards, while Dyrect handled the activation, record-keeping, certificates, lookup, and data layer behind them.

Final Takeaway

Lacuna USA used Dyrect to modernize a dealer-led warranty model without removing the physical card experience customers already received.

Warranty cards became digitally activated. Customers gained instant proof and self-serve lookup. Dealers gained a cleaner registration workflow. Lacuna gained one source of truth across new and historical warranty records.

Warranty became a connected part of Lacuna’s dealer network, customer experience, and product trust.